Canadian beef demand expected to increase: report
Posted Apr 28, 2015 7:18 am.
This article is more than 5 years old.
Canadians still love beef, even if consumption has been sliding in the past decade.
Farm Credit Canada has released a report that says demand will increase by 12 per cent over the next 10 years, driven by emerging markets like Hong Kong and China.
J.P. Gervais, Chief Agricultural Economist, says lower demand is being driven by a number of factors that have nothing to do with appetite for beef.
He says Canadians have been willing to pay more for the stuff since 2011.
While Canada has hurdles to overcome: like low cattle numbers, and labour shortages, Gervais says identifying successful ways to grow as a world supplier will secure the industry’s future.
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