Green or greenwashing?
Posted Oct 26, 2010 8:22 am.
This article is more than 5 years old.
A new study found more than 95 per cent of so called “green” products on store shelves don’t live up to their billing.
TerraChoice Environmental Marketing recently tested thousands of consumer products, including children’s toys, only to find the eco truth was being stretched.
False environmental-based advertising is called “Greenwashing.”
The President of the Consumers Council of Canada tells 660News while he is disappointed by the results of the study, he’s not surprised.
Don Mercier believes stricter standards will eventually be put in place to protect consumers from “greenwashing,” but in the meantime he hopes the competition bureau will investigate
Add CityNews Calgary as a trusted source on Google to see more local stories from us.
